WebFlow vs. Squarespace

If you wanted to start a website, you had to be professional in coding or ask an expert to help you, but today everything is different. Today, when you want to run your website, there are many design solutions such as Webflow, Squarespace, Wix, Weebly, and more. Finding the best web builder will depend on your goals, budget, and features you are looking for. But as a help, I want to compare WebFlow and Squarespace as two of the most famous website builders on the market. So, I suggest you keep reading until the end and choose the best one based on your preferences.

What Is Webflow?

Webflowis one of the best website platforms, which started its work as a visual no-code website creator tool in 2013. Today, many web designers use this platform to build and customize websites based on different preferences.

Here, I should mention that Webflow is more than a simple designing website tool. It is also a CMS (Central Management System), and you can use it as a hosting platform. If you like to act as an experienced and professional web designer, you can use the Webflow platform as an ideal website builder to create unique and high-quality websites, while there is no need to ask the help of a web developer.

Among the best advantages of this application is that you can create a website using an editor similar to Photoshop, and you have control over the customization of all parts of your website.

What Is Webflow

What Is Squarespace?

On the other side is Squarespace. Many people throughout the world choose this platform as the best website builder that provides an all-in-one solution. So, over 3.79 million subscribers use Squarespace to build their websites and improve their online presence. Also, this item is one of the oldest CMSs in the web development and design niche.

The main purpose of this software is to help people with limited website design experience who want an elegantly designed, functional website. They can use the Squarespace library of sleek and modern templates to create different types of websites, such as personal blogs, business, or online websites.

What Is Squarespace

What Are The Main Differences Between WebFlow And Squarespace?

Now that you have a general idea about each of these platforms, and before going through the details of their aspects and how they differ, let’s have a quick glance at the main differences between these two famous website builders.

  • In my opinion, the most important difference between these two is that working with WebFlow needs a basic understanding and knowledge of coding. But all non-coders and complete newbies can use Squarespace.
  • Also, Webflow users access more flexibility and customization, while Squarespace does not let users change and customize the templates as much as Webflow.
  • The next main difference is around the pricing plans. Webflow offers six different pricing plans, while Squarespace has four plans and a 14-day trial.

To see the complete comparison list of these two famous website builders, continue reading.

WebFlow  Vs. Squarespace: Design

One of the most important factors you should consider choosing a website builder is how much control you get over your website design with this platform. While many believe that the difference between these two platforms is massive in this category, let’s find the truth.

WebFlow Design:

If you choose Webflow, you will be in the driver’s seat, which means you can design your website as you like. At first, this platform offers you three options; starting from scratch, selecting a template, or choosing a preset layout. After you have chosen your favorite option, it is time to control every visual element of your site, use the drag-and-drop editor and change the content, placement, styling, and interactions. Among the other benefits of this platform I can mention:

  • The option to embed custom HTML, CSS, or JavaScript code
  • You can edit the design for up to seven different breakpoints
  • Also, you can design mobile experiences as you like.

WebFlow Design

Squarespace Design:

On the other side is Squarespace, where you do not have many options of styles and layouts, which means less creative freedom. Also, I have to mention that this platform allows users to customize the templates only to a certain extent.

Another weak point of Squarespace in the field of designs is that its editor is somewhat limited and you should edit your content section-by-section. Also, the Squarespace editor is not a real drag-and-drop editor, and you need to use columns and spacer elements to get elements placed in the right position. While we believe Squarespace is weaker than WebFlow in this category, it lets you upload your custom fonts like Webflow.

Squarespace Design

Design winner:

At first, it seems that Webflow offers more design freedom but consider that you need more technical knowledge to use it. Squarespace shows less design flexibility, but it is easier for beginners to use them. All of them mean you can choose who is the winner based on your situation.


WebFlow Vs. Squarespace: ECommerce Tools

First, I want to state that there are many better websites than Squarespace and Webflow, which you can use as their eCommerce tools. However, both Squarespace and Webflow offer some eCommerce tools to their users. It means you can use them to build an online store and sell physical or digital products on your site. But how do they compare in this category? Keep reading and learn more about their eCommerce features and tools.

WebFlow ECommerce Tools

Webflow offers a few eCommerce-specific plans built for selling online. It means you can use this platform’s eCommerce tools to design an online shop website with more features than a regular site. Below are the most important points about a WebFlow basic eCommerce plan with the cheapest price:

  • $29/month
  • Sell up to 500 products
  • 2% transaction fees
  • Completely customize the layout of your checkout page

And it offers its most expensive eCommerce plan with these features:

  • $212/month
  • Sell up to 3,000 products
  • No transaction fees
  • 15 staff accounts
  • Set custom shipping rates by location

Here, I have to add that while you have to pay more to use Webflow’s eCommerce plans, it offers a higher level of design customization than Squarespace.

Squarespace ECommerce Tools

On the other hand, many people believe that Squarespace is better than Webflow in eCommerce. In their opinion, Squarespace is better because it offers cheaper plans with fewer limitations on products and payments. As the main features of the cheapest Squarespace eCommerce plan, I can mention:

  • $26/month
  • Sell up to 500 products
  • 2% transaction fees
  • Completely customize the layout of your checkout page
  • Sell unlimited products
  • No transaction fees
  • Customize questions on a set checkout form

Also, you can use the most expensive eCommerce plan with these features:

  • $40/month
  • Sell unlimited products
  • No transaction fees
  • Unlimited staff accounts
  • Set custom shipping rates by location


Ecommerce tools winner:

We choose Squarespace as the winner of this round because you can pay lower prices, and it has fewer limitations on the number of products.

WebFlow Vs. Squarespace: Blogging

If you are searching for a great website developer to share many blogs on your website, this paragraph is for you. Here, I will compare these two platforms to see which one has better tools for blogging.

WebFlow Blogging:

Congratulations! If you decide to choose Webflow, it means you have a solid blogging solution. This platform enables you to design your blog template based on your preferences. Also, you can use Webflow’s dynamic content features to create your blog posts automatically. But, there is a point that if you want to work on additional features such as comments, RSS feeds or social media sharing, you need to know a bit about coding.

Squarespace Blogging

On the other side, we have Squarespace as one of the best website builders for blogging. This platform offers many incredible blogging features to surprise you. For example, you can easily work on comments, multiple authors, post scheduling, and AMP (Accelerated Mobile Posts) support. Moreover, you can use this platform’s impressive built-in email campaigns, social media integrations, mobile editing, and podcast hosting features.


Blogging winner:

As you read, you can get more control over your blog’s design with Webflow, but Squarespace offers a more complete package for those whose blogging is their priority.

WebFlow Vs. Squarespace: Seo Tools

Marketing and search engine optimization, known as SEO, is one of the most important features each website builder should have. You need this feature to improve your website rank among search engines and grow your audience. Now, let’s see which of these platforms offers better Seo tools.

Webflow SEO Tools

First, I have to state both of these website builders provide sufficient tools in this category. For example, the WebFlow basic plan offers the following Seo features:

  • Add alt tags to images
  • Mobile-optimized designs
  • Automatically generated sitemap
  • Link to social media accounts and embed social posts on your site

While you might experience these points on Squarespace, Webflow enables you to have complete control over the responsiveness of your site. This feature helps you gain extra points in mobile-friendliness as a key ranking factor for Google. Also, you can use this platform to easily create ‘auto-generated’ meta titles and descriptions for collection pages, such as blog posts.

In summary, if you buy the advanced plan of WebFlow, you access extra features, such as:

  • Integrated CMS for blogging content
  • Advanced analytics tools
  • Sync products and run campaigns with Google Shopping
  • Tag products on Instagram

Squarespace SEO Tools

As I previously mentioned, the basic plans of Squarespace offer the same features in terms of Seo tools, such as:

  • You can add alt tags to images
  • Mobile-optimized layouts
  • You can access the automatically generated sitemap
  • Link your website to social media accounts by embedding social posts on your site

But over that, Squarespace tries hard to ensure the users that their site is Google-friendly. This platform enables you to use AMP for your blog posts, structure product data to target Google-rich search results, and offer direct integration with Google data through its Keyword Search panel.

If you buy the most professional plan of Squarespace, you will benefit from features, like:

  • Gmail accounts @ your domain
  • Advanced analytics tools
  • Create promotional pop-ups and banners
  • Tag products on Instagram

WebFlow Vs. Squarespace: Pricing

One of the most important points you should consider in choosing the most suitable website builder is the price of its plans. If you are asking yourself which one offers better value for money, keep reading and learn more about these two platforms’ different plans and prices.

WebFlow pricing

A great point about WebFlow payment plans is that it offers a 30-day money-back guarantee. This means you can use the WebFlow services for free for the first month and then decide if it suits your needs or not. Below is a list of WebFlow site plans pricing:

  • Basic plan: $12 per month if paid annually; $15 per month if paid monthly.
  • CMS plan: $16per month if paid annually; $20 per month if paid monthly.
  • Business plan: $36 per month if paid annually; $45 per month if paid monthly.
  • Enterprise plan: You should contact Webflow’s team and they will customize a plan for you.

WebFlow pricing

Squarespace pricing

The most obvious point about Squarespace payment plans is that it does not offer any free plan of web hosting and design products. But the prices are competitive, and they provide good services against the money you pay. The below list shows more about the Squarespace price list.

  • The Personal Plan: $10 per month if you pay annually
  • The Business Plan: $15 a month
  • The Basic Commerce Plan: $20 per month
  • The Advanced Commerce Plan: $30 per month

Squarespace pricing

Pricing winner:

While Squarespace offers cheaper plans, which are better for small to medium-sized sites, you pay higher for Webflow’s plans to use its powerful features. So if you are looking for a cheaper platform, Squarespace is the winner.

WebFlow Vs. Squarespace: Ease Of Use

Generally, website builders are designed to be easy to use. Basically, to use any of these platforms you should not be well-versed in HTML or CSS, but their learning curve might differ. Go on and learn more about how easy they are to use.

WebFlow Ease Of Use

We believe that while working with WebFlow does not need to be professional in coding, the design flexibility of these platforms comes at a price. If you want to master all the customization options, it might take a while and needs a bit of technical knowledge. In this case, if you are familiar with tools such as Sketch or Figma, you can get the most out of this platform.

Squarespace Ease Of Use

Compared to WebFlow, Squarespace is much more straightforward, which means you can know the system well in a short time. It provides a simple and minimalistic interface, and you can explore the entire platform on your own.


Ease of use winner:

While you can quickly pass the signup process of both platforms, Squarespace is easier to customize your template and get the most out of convenient tools.

WebFlow Vs. Squarespace: Customer Support

As we come to the end of the comparison, there is still one group left, customer support. As you might have heard, most website builders are slow to provide support. But how about Squarespace and WebFlow?

WebFlow Customer Support

Unfortunately, when we look at personal support of Webflow, we find them a little slow to respond. The main reason is that they do not provide any phone or live chat support. And the only way to contact the customer support team is through email, which they will respond to within 1-2 business days.

Squarespace Customer Support

On the other side is Squarespace, which provides much better customer support services. They provide a live chat and will answer you almost instantly. Also, there are other ways such as 24/7 email support, and a comprehensive knowledge base, which makes everything easier for users.


Customer support winner:

We think Squarespace is a much more responsive platform as it offers more instant support ways. But WebFlow only answers users’ emails in 1-2 business days, which is a much longer time.

WebFlow Vs. Squarespace: Advantages And Disadvantages

Previously, we have mentioned all the main features of Squarespace and WebFlow as the two most famous website builders. But to make it easier for you to find the most suitable platform, I have gathered a list of the pros and cons of each platform.

Webflow Advantages:

  • You will benefit from its flexible design to customize all templates and layout features.
  • Also, you can use Webflow’s plenty of integrations to add more features to your site.
  • There is a wide and affordable range of prices, which start from a completely free plan.

WebFlow Disadvantages:

  • It might be a little difficult to get the most out of Webflow templates, and you need to know a bit about coding.
  • In some cases, the plan’s price options and the offered services do not match.
  • No built-in domains

Squarespace’s Advantages:

  • You can easily use Squarespace without any coding knowledge.
  • Squarespace offers the most stunning templates and the best designs.
  • It is a mobile-friendly site with designs and layouts that automatically adjust with users’ devices.


Squarespace’s Disadvantages:

  • It offers less design freedom and its templates are more section-based.
  • Lack of capacity to support an extremely large site
  • No autosaves


Have you ever wished to use an easy way to design your website? The best method is to use website builders like WebFlow or Squarespace. While today, there are many famous website builders on the market, it might be hard to choose the best one. As a help, I have written the above text about WebFlow vs. Squarespace. Read the above text and learn more about the specific features of each of the platforms in comparison to each other. Then it is your turn to decide which one is better based on your preferences.

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